PBN link services are notorious for their effectiveness in boosting SEO rankings, but they come with a certain level of risk. If not managed correctly, a PBN can lead to penalties from search engines and ultimately render any gains made through the strategy null and void.

The short-term benefits of using a PBN can be attractive, especially for websites that are struggling to generate organic traffic and rank high in search engine results. The trouble is that many of the tactics employed in this black-hat tactic are blatantly against Google’s guidelines and could result in the site being penalized or even deindexed entirely. Such a drastic punishment would be disastrous for any business and have long-term consequences that go beyond a drop in search engine visibility.

The Difference Between PBN Links and Other Link Building Strategies

PBNs typically consist of a network of sites that are owned by the same person or company and used to link back to the main money site. This allows the operator to bypass traditional link building strategies, which require time, attention to quality and relationship-building. However, in order to operate a successful PBN, the operator must be able to purchase domains that are relevant to their niche and develop content that is unique and authoritative. This requires a significant investment of both time and money, which can be challenging for businesses operating on a tight budget.

Another difficulty is that it’s often easy for someone to spot a PBN when examining the backlink profile. Tools such as Ahrefs can help identify links that appear unnatural, overuse exact-match keywords or are from low-quality domains that lack relevance to the target site. If any of these red flags are present, it’s likely that the website is using a PBN.

Unfortunately, most SEOs don’t use PBNs to boost their clients’ search engine ranking because of the risks they pose. Instead, they utilize aboveboard tactics such as becoming a source or outreaching to influencers to garner natural mentions and backlinks, which is a more ethical approach that doesn’t pose the same level of risk.

While it may take longer than using a PBN, the long-term benefits of this approach are far greater and will ensure a consistent flow of organic traffic to the site. Despite the drawbacks, PBNs can still be an effective tool for boosting the performance of a website when used in conjunction with other white-hat tactics and under strict supervision. With this in mind, it’s crucial for those considering using a PBN to select an expert who can oversee the process of creating and managing a high-quality network while avoiding the risk of search engine penalties.…

From digital hide and seek to building a virtual theme park, millions of players are socialising, exploring their imaginations, and testing their creativity on Roblox. The online gaming platform is a hit, with users logging in more than 56 million times each month (more than Minecraft and Fortnite). Schools, camps and Girl Scout troops are also using Roblox to teach coding skills.

Created by gamers, for gamers, Roblox  provides an endlessly creative digital sandbox that lets people of all ages and abilities connect with others in a fun way. Its library of games has grown to include everything from obstacle courses and racing simulators to role-playing and intricate stories that rival those in popular films. It’s this limitless potential that keeps many kids coming back for more.]

How to Stay Safe on Roblox: A Guide for Parents and Players

But the platform is not without risks. It’s been hacked multiple times and there is well-founded evidence that predators use it to groom children, including in New Zealand. It’s also easy for young people to build relationships with strangers and spend too much time playing.

To reduce these risks, it’s important to discuss gaming with your child and use parental controls. Teach them to recognise red flags, such as asking for personal details or inappropriate images. Encourage them to keep their account and device in a shared space, like the living room, so you can monitor them. And remind them to always report or block suspicious behaviour or content. And avoid long-term gaming – as with any screen activity, it can lead to decreased physical activity, disrupted sleep patterns and changes in mood.…